Julian Scharman Photo

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Julian Scharman

Head of Digital, Color Genomics

San Francisco

Performance marketer with 9-years experience in the advertising & startup space, helping companies break down the complexities of growing a digital business.
He has worked at leading San Francisco digital media agencies designing multi-channel communication campaigns for Fortune 500 companies.

Today, Julian is Head of Customer Acquisition & Traffic at Betabrand, a high-growth startup and one of the 1st fully crowdsourced clothing companies.

His focus is on finding the most innovative ways to attract & retain new customers including cutting-edge website experiences, highly-targeted and personalized email, mobile, digital advertising and analytics to tie it all together.

He has a customer-focused approach to growing a business that incorporates customer insights, creativity, logic, innovation and measurement accountability.

Julian will also eat anything you give him.

Upcoming:

Digital Marketing Bootcamp

Digital Marketing Bootcamp

Create an end to end digital marketing campaign using the latest marketing techniques to promote your business or service and drives measureable results.

14
Sat, 14 January 10:00 - 5:00pm PST
Digital Marketing Bootcamp

Digital Marketing Bootcamp

Create an end to end digital marketing campaign using the latest marketing techniques to promote your business or service and drives measureable results.

18
Sat, 18 February 10:00 - 5:00pm PST
Digital Marketing Bootcamp

Digital Marketing Bootcamp

Create an end to end digital marketing campaign using the latest marketing techniques to promote your business or service and drives measureable results.

25
Sat, 25 March 10:00 - 5:00pm PDT

Previously (29):

Digital Marketing 101: Best Practices for Today

Digital Marketing 101: Best Practices for Today

We will take a holistic look at digital marketing-- covering the essential digital advertising platforms, tools and analytics systems.

16 Times

Digital Marketing Bootcamp

Digital Marketing Bootcamp

Create an end to end digital marketing campaign using the latest marketing techniques to promote your business or service and drives measureable results.

7 Times

Digital Marketing

Digital Marketing

In this 10-week course, students will learn to plan and execute a marketing campaign, acquire and engage users, and quantify a strategy's success.

5 Times

Teach at General Assembly Panel Discussion

Teach at General Assembly Panel Discussion

Ever wondered what it’s like to teach at General Assembly? Join us for an open house to hear current instructors discuss the day to day aspects of teaching immersive and part-time.

Teach at GA

Join our talented instructor team dedicated to transforming thinkers into creators.

Find Out More