Julian is a marketing & digital media professional.
He has worked at leading San Francisco digital media agencies designing multi-channel communication campaigns for Fortune 500 companies.
Today, Julian is Head of Customer Acquisition & Traffic at Betabrand, a high-growth startup and one of the 1st fully crowdsourced clothing companies.
His focus is on finding the most innovative ways to attract & retain new customers including cutting-edge website experiences, highly-targeted and personalized email, mobile, digital advertising and analytics to tie it all together.
He has a customer-focused approach to growing a business that incorporates customer insights, creativity, logic, innovation and measurement accountability.
Julian will also eat anything you give him.
Digital Marketing 101: Best Practices for Today
We will take a holistic look at digital marketing-- covering the essential digital advertising platforms, tools and analytics systems.
In this 10-week course, students will learn to plan and execute a marketing campaign, acquire and engage users, and quantify a strategy's success.
Digital Marketing Bootcamp
Create an end to end digital marketing campaign using the latest marketing techniques to promote your business or service and drives measureable results.
Teach at General Assembly Panel Discussion
Ever wondered what it’s like to teach at General Assembly? Join us for an open house to hear current instructors discuss the day to day aspects of teaching immersive and part-time.