Jessica Meher is Head of Web Marketing at HubSpot, a fast-growing software company based in Cambridge, MA. Jessica is responsible for managing the strategy and development of HubSpot.com, a top 500 global site, and prior to that lead the inbound marketing, demand generation and branding strategies for HubSpot’s entry into the Mid and Enterprise market. Jessica's eBooks on Lead Generation and Digital Marketing have received more than 230 thousand downloads and her work has been featured in The Atlantic and on the Today Show. Connect with Jessica on Twitter @jessicameher
Mastering the Art of Lead Generation
This class will teach you hands-on tactics for generating leads for the top of your sales funnel.
In this 10-week course, students will learn to plan and execute a marketing campaign, acquire and engage users, and quantify a strategy's success.
VIP Roundtable (Alumni Exclusive)
This is an invite-only event for alumni.