Jessica Beaton
Director, APAC Media & Digital Marketing, The Walt Disney Company
Jessica leads Disney Studios digital and media in APAC, working with talented imagineers, makers and doers across the region.
Before joining Disney, Jessica was the GM of dentsu X Singapore delivering innovative creative and media solutions for clients across industries around the world. Overall, with more than a dozen years in APAC living in mainland China, Hong Kong and Singapore, working across brand, publisher and agency Jessica has expertise in integrated and digital marketing & media strategy, brand building and digital transformation.
Jessica is an IAB board member and a regular speaker on digital marketing and innovation around Singapore and her work has been recognized in Campaign Asia’s "Women to Watch: Agents of Change" as well as Institute of Advertising Singapore (IAS) “Business Lead” of the year, and her work has been recognized with awards including D&Ad, Marketing Excellence, Global MMA’s and more.
Previously (96):
Social Media Strategy Mapping
Learn how to structure your social media efforts, deploy resources, and ultimately launch a social media campaign based on strategy mapping.
25 Times
SEO Training for Startups & Beginners
Get a practical introduction to SEO and find out how you can implement it into your business.
19 Times
Digital Marketing: Key Concepts and Metrics
Grasp online marketing basics, get your head around the technical jargon and determine how and where your business fits into the digital world.
14 Times
Intro to Digital Marketing
In this hands-on introductory workshop, you’ll get overview of digital marketing essentials inclusive of the digital marketing ecosystem, current tools, opportunities and careers.
11 Times
How We Got There: Marketing Leaders
Join us to hear women marketing leaders who are killing it in their careers discuss their paths to success, their strategies, technologies and leadership techniques for success.
7 Times
Search Engine Optimization 101: Key Concepts and Quick Wins
Explore the essentials of SEO and conversion tactics to drive leads, convert customers and increase sales.
6 Times
Become a YouTube Marketeer
Become a Youtube Marketeer.
6 Times
Intro to Digital Marketing.
An overview of digital marketing essentials inclusive of the digital marketing ecosystem, current tools, opportunities, and careers.
The Power Of Data For Digital Marketers
An evening discussing data driven marketing. Learn alongside other leaders from across organizations and roles, and discover first-hand how to make your team more data-driven
Innovators Breakfast: How to Build a Data Driven Team
Join top innovators in the DC business community to discuss how we can build a better workforce together and discover tips and tricks for building a robust data team
GA Presents: The Power of Artificial Intelligence in Sales
Join GA for a talk on how to get actionable insights about how businesses benefit and grow by creating personalised experiences for their customers using artificial intelligence.
Mums@Work x GA: Intro to Digital Marketing
An overview of digital marketing essentials inclusive of the digital marketing ecosystem, current tools, opportunities and careers.
GA & Wantedly: Intro to Digital Marketing
See the strategies that drive today’s biggest brands.
How to Launch a Career in Digital Marketing
At this event, we discuss the digital marketing landscape, what the role entails, who makes a good digital marketer, and how you can transition into the field.