Jennifer is a digital marketing and advertising junkie. She has a particular obsession with coming up with unique content ideas for her client's digital channels. Jennifer founded her own content marketing consultant practice in 2016, working on digital marketing strategies for her clients. Her experience comes from over 13 years in the ad industry at the center of New York City’s advertising hub. She's worked for nationally known brands including Tribune, The New York Times, Brit + Co., and Verve Mobile. Within these organizations she's helped globally recognized companies such as IBM, Samsung, and Macy’s with their digital media marketing. Jennifer holds a BA in English from the University of Florida and an MBA in Global Marketing from Nova Southeastern University. In her spare time, she writes, adding pages to her "maybe one-day-it-will-get-published" memoir, tentatively titled Disrupted.
In this 10-week course, students will learn to plan and execute a marketing campaign, acquire and engage users, and quantify a strategy's success.
Take part in a full day of career exploration, and discover a path that celebrates your skills and passions.