Jay is a digital maker / marketer, startup founder, and community builder. Active in the Boston startup community for the past ten years, Jay has been a mentor for early-stage startups, an instructor at organizations like General Assembly & Startup Institute, and organizer of the BarCamp Boston tech conference. Currently Jay runs Boston Startups Guide, a curated guide to Boston startups - what they do, technology they use, which are hiring - and resources for them.
Intro to the Boston Startup Community
Get the the inside scoop on key events/meetups to attend, people, companies, VCs, blogs, incubators, programs, hot issues, and more.
Introduction to SEO
Get a practical introduction to SEO and find out how you can implement it into your business.
GA #OffCampus | Break into Digital Marketing
GA is going #OffCampus. At this event, we discuss the digital marketing landscape, who makes a good digital marketer, and how you can transition into the field.
For those with a basic knowledge of SEO who are hoping to learn more, this class will provide you with a deep dive into the world of SEO.
Google Analytics Bootcamp
Learn how to use your Google Analytics to get real insights into your website’s visitors, their behavior and any patterns and trends.
Social Media Strategy Mapping
Learn how to structure your social media efforts, deploy resources, and ultimately launch a social media campaign based on strategy mapping.
Introduction to Google Analytics
Get to know the basics of using Google Analytics to track and evaluate performance and draw insights to improve your business.