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Ian Howie

Director, Analytics, ROI.works Search Marketing, Inc.

San Francisco

Ian is a Digital Strategist with over 18 years worth of experience in Search, Digital Analytics and Online Conversion.

Ian has worked with a full range of clients and verticals, including: BMW, Argos, Ministry of Defence, Thompson Reuters, Burberry, Haymarket, Procter & Gamble, Amnesty International, National Geographic, Wicks, and EDF Energy to name just a few.

Ian has been a guest at Google's HQ in Mountain View and has attended super secret Google partner conferences.

Ian has been a contributor to the Wordtracker Academy since 2008 and had published two Wordtracker books on Google AdWords (Google AdWords PPC Masterclass and PPC Basics).

Upcoming:

Google Analytics for Beginners: Key Concepts and Quick Wins

Google Analytics for Beginners: Key Concepts and Quick Wins

This class covers the fundamental of digital analytics and introduces you to the key concepts and metrics of Google Analytics.

18
Wed, 18 January 6:30 - 9:30pm PST
Google Analytics Bootcamp

Google Analytics Bootcamp

Learn how to use your Google Analytics to get real insights into your website’s visitors, their behavior and any patterns and trends.

21
Sat, 21 January 10:00 - 5:00pm PST
Google Analytics for Beginners: Key Concepts and Quick Wins

Google Analytics for Beginners: Key Concepts and Quick Wins

This class covers the fundamental of digital analytics and introduces you to the key concepts and metrics of Google Analytics.

22
Wed, 22 February 6:30 - 9:30pm PST
Google Analytics Bootcamp

Google Analytics Bootcamp

Learn how to use your Google Analytics to get real insights into your website’s visitors, their behavior and any patterns and trends.

25
Sat, 25 February 10:00 - 5:00pm PST
Google Analytics for Beginners: Key Concepts and Quick Wins

Google Analytics for Beginners: Key Concepts and Quick Wins

This class covers the fundamental of digital analytics and introduces you to the key concepts and metrics of Google Analytics.

22
Wed, 22 March 6:30 - 9:30pm PDT
Google Analytics Bootcamp

Google Analytics Bootcamp

Learn how to use your Google Analytics to get real insights into your website’s visitors, their behavior and any patterns and trends.

25
Sat, 25 March 10:00 - 5:00pm PDT

Previously (21):

Google Analytics Bootcamp

Google Analytics Bootcamp

Learn how to use your Google Analytics to get real insights into your website’s visitors, their behavior and any patterns and trends.

14 Times

Google Analytics for Beginners: Key Concepts and Quick Wins

Google Analytics for Beginners: Key Concepts and Quick Wins

This class covers the fundamental of digital analytics and introduces you to the key concepts and metrics of Google Analytics.

6 Times

E-commerce Workshop: Content & Digital Marketing

E-commerce Workshop: Content & Digital Marketing

This interdisciplinary workshop will explore effective and innovative content strategies in the existing market that best complement the product, drive sales, marketing and overall

Teach at GA

Join our talented instructor team dedicated to transforming thinkers into creators.

Find Out More