Georgia Zogopolous

Director & Founder, GGPR

Melbourne

With over 22K followers on her personal Instagram account, Georgia is an obvious Instagram branding success. At the age of 23, she established the in-house Public Relations department at Australian Fashion Labels and played a crucial role in establishing C/MEO COLLECTIVE, Finders, Keepsake, The Fifth Label and JAGGAR Footwear in the market. After 5 successful years at AFL, Georgia established GGPR, a boutique fashion and lifestyle agency for Australian labels, utilising her vast fashion experience with her canny social media and events knowledge to represent brands such as Viktoria and Woods, LifewithBird, Nobody Denim and LENZO. Sister of LENZO’s Elleni Pearce, Georgia was pivotal in the establishing of the LENZO brand, and helped develop the cardinal rule book used by LENZO’s Instagram managers. Come and hear her rapid fire must-have and no-no’s for Instagram, which have helped catapult her to social media success.