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Elizabeth Ferrao

Technical Product Consultant, Free Electron

New York City

Elizabeth is the founder of 1st Customer Mindset, a Product Management teacher at General Assembly, and Global Ambassador for Women Who Code. She was the Head of Product for API platform XapiX, Entrepreneur in Residence at Civic Hall, and Technical Product Manager at American Express.

Elizabeth has worked and advised companies in a variety of industries including financial, media, mobility, urban design, sanitation, and diversity and inclusion. She enjoys the challenge of different industry constraints and thinks no two products should take the same approach.

Her power is critical thinking and finding commonalities across distinct disciplines. Ask her about her New Delhi keynote or Abu Dhabi hackathon!
Elizabeth has worked and advised companies in a variety of industries including financial, media, mobility, urban design, sanitation, and diversity and inclusion. She enjoys the challenge of applied technology within industry constraints and thinks no two product managers take the same approach. When not working, she travels and checks off bucket list items, like recently completing a trek to Everest Base Camp in Nepal.
She co-founded the NYC chapter of Women Who Code, currently with 500+ members, and writes about technology startups and life decisions at AOL Jobs. Talk to her about teaching computer languages, rationalizing decisions, and everything tech projects (particularly front-end!).

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Product Management

Product Management

In this ten-week course, students will learn to navigate the product cycle, from evaluating users and managing a roadmap to creating an MVP and developing metrics.

5 Times

Women in Tech Panel: Ask Us Anything

Women in Tech Panel: Ask Us Anything

Featuring trailblazing women in tech, we'll hear the stories of highly successful women from different fields within the industry.

Intro to Product Management

Intro to Product Management

Gain exposure to all the basic elements and responsibilities of performing the role of a product manager within a digital company.

Teach at GA

Join our talented instructor team dedicated to transforming thinkers into creators.

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