Deborah is the Content Marketing Manager at PhotoShelter, the leader in websites for photographers. Every day, she uses her creative juices to target an audience that may be in need of an online solution like PhotoShelter.
The secret to getting this done? Content content content. To appeal to potential customers, Deborah leads the production and distribution of monthly business guides plus manages social media, the blog, events, public relations, advertising, and all things partnerships.
Previously, Deborah served as the Communications Director for Athlete Ally, where she developed a strong online presence for the brand, executed major outreach initiatives, and secured hundreds of press hits.
Since 2014, Deborah has also been an Expert-In-Residence for General Assembly's ten-week long Digital Marketing courses.
Content Marketing For Beginners
Learn the ins and outs of "Content Marketing" with this class designed to help marketers create a strategic plan for success.
In this 10-week course, students will learn to plan and execute a marketing campaign, acquire and engage users, and quantify a strategy's success.