Business
AI-First Product Management
This course is designed to help learners build the product management skills companies are looking for today by blending proven PM practices with the power of AI.
Craig O'Boyle
Senior Head of Entertainment & Media, Google
London
Craig O’Boyle leads an international client strategy team of consultants, industry managers and marketing professionals that oversee cross-platform marketing campaigns and manage Google’s senior relationships with movie studios, interactive entertainment, music labels and media networks.
Formerly, he was Senior Director of Marketing Communications & Digital at Activision Blizzard King, where he looked after integrated marketing for 30+ international markets. Throughout his career, Craig has held a variety of senior marketing and consultancy positions working with leading agencies and brands such as Apple, Facebook, P&G, Phillips, Accel Ventures, Adidas, Samsung, Channel 4, MTV, and more.
He has a keen interest in early stage ventures, and regularly coaches and mentors talent within the industry. He holds a double Executive MBA from Columbia Business School, New York and London Business School.
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