
Brand Genetics Presents: Marketing & Aspirational Femininity
The #MeToo movement helped catalyse social change, challenging our understanding of gender roles and stereotypes. As a result, there is greater uncertainty today than ever before.
The minds behind the magic
The minds behind the magic
London
Clemmie has a wealth of experience in behavioural science and psychology, having worked at Vogue, The Financial Times and The Empathy Business before joining Brand Genetics. She has worked on brands including Durex, Muller, ABI, Panasonic and Unilever and is passionate about uncovering cultural change and emerging trends. Alongside this, Clemmie somehow found time to found and champion Fat Girl, an online community raising awareness of body image and eating disorders.
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