Carly França

Director, Product Experience Design, Fidelity Labs

Boston

Carly França was raised on the mean country roads of Boise, Idaho. She Studied Graphic Design and Advertising Design at the Art Institute of Colorado and the Art Institute of San Diego, CA.

She spent her most formidable years working for a local marketing automation software startup you've never heard of called Balihoo. There she developed a habit of incessant "why" asking which evolved her out of the "creative team" and onto the "product team" in the role of User Experience Designer.

She left Boise in 2013 to head up design at another software startup you’ve never heard of in Phoenix, AZ that no longer exists; it’s a rough world out there.

Carly came to Boston in Early 2014 and was lured into the corporate world of Fidelity Investments by a stable paycheck, Legos, and the promise of working on start-up like "incubators" inside Fidelity Labs. For the past 2 years, she has had a blast working with a cross-functional team to create Fidelity’s newly released "Student Debt Tool" which helps humans with Student Debt understand their current loan picture is, and assess different ways of getting out of it.