Beth is an Offering Manager for IBM where she focuses on bringing revolutionary marketing automation products to market. She has a decade of experience in online marketing and is a leader in product management with a passion for marketing innovation. Prior to joining IBM via the Silverpop acquisition, Beth's career quickly evolved from customer support to Marketing Manager at RE/MAX, dedicated to bringing remax.com to market and transforming the real estate buying and selling online experience for real estate brokerages and home buyers with a cutting edge real estate focused CRM. She currently serves on the ProductCamp leadership team and sits on the board for the CaringWorks, a Georgia non-profit charity. Beth is a graduate of Georgia State University.
Break Into Product Management
Learn about the product management landscape, what a PM role entails, who makes a good PM, and how you can transition into the field.