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Asha Maskiell Demarsh

Senior Manager, SEO SEM & Analytics, HZDG

Asha has spent the last 9 years of her career in digital marketing working with brands big and small, launching apps, and fundraising for non profits. She is currently Senior Manager of Search Marketing, Optimization, and Analytics at HZ, where she leads a team in developing goal driven omnichannel media and search engine optimization strategies. Asha has led innovative, data-driven marketing strategies with Organic Valley, National 4-H Council, Porsche Cars of North America, Volkswagen, Lockheed Martin, Discovery Channel, National Geographic, Lidl USA, Boeing, Walmart, and Conagra Foods. Asha is analytics focused marketer consistently focused on community engagement and user experience.

She loves skiing, hiking, scoping trends, and adventuring 'round the world. Born and raised in New York, she has since lived in the UK, Germany, Tanzania, Washington, DC, Portland Oregon and now resides in the sunshine in LA.

Previously (29):

Digital Marketing

Digital Marketing

Gain indispensable digital marketing skills in this 10-week evening or 1-week accelerated course, on campus or online.

4 Times

Digital Marketing: Key Concepts and Metrics

Digital Marketing: Key Concepts and Metrics

Grasp online marketing basics, get your head around the technical jargon and determine how and where your business fits into the digital world.

3 Times

Social Media Bootcamp: (Influencer + Paid)

Social Media Bootcamp: (Influencer + Paid)

Create a consumer relevant social content marketing strategy to acquire and retain consumers while achieving revenue and engagement goals using social content, segmentation, and ad

3 Times

Digital Marketing in DC

Digital Marketing in DC

Join us as DC digital marketing professionals share their secrets to bullet proof marketing.

2 Times

Actionable Insights with Google Analytics

Actionable Insights with Google Analytics

We look into how to implement Google Analytics and then focus on analytical approaches that drive worthwhile insights from which you can start to optimize.

2 Times

Digital Marketing Bootcamp

Digital Marketing Bootcamp

Create an end-to-end digital marketing campaign using the latest marketing techniques to promote your business or service and drive measurable results.

2 Times

Google Analytics for Beginners: Key Concepts and Quick Wins

Google Analytics for Beginners: Key Concepts and Quick Wins

This class covers the fundamentals of digital analytics and introduces you to the key concepts and metrics of Google Analytics.

2 Times

Marketing Analytics and Testing

Marketing Analytics and Testing

Grow your business by optimizing your digital properties and campaigns through testing and analytics.

2 Times

Introduction to Google Analytics Workshop

Introduction to Google Analytics Workshop

Get to know the basics of using Google Analytics to track and evaluate performance and draw insights to improve your business.

2 Times

SOCIAL GIVING FORUM: GETTING READY FOR #GIVINGTUESDAY

SOCIAL GIVING FORUM: GETTING READY FOR #GIVINGTUESDAY

GoodWorld and General Assembly are partnering to present the Social Giving Forum: Getting Ready for #GivingTuesday.

Intro to Digital Marketing: Key Concepts & Metrics

Intro to Digital Marketing: Key Concepts & Metrics

Grasp online marketing basics, get your head around the technical jargon and determine how and where your business fits into the digital world.

Digital Marketing in DC : A Panel Discussion

Digital Marketing in DC : A Panel Discussion

Curious what our digital marketing students have accomplished during their time? Meet graduating students, instructors and see what happens when determination meets a deadline.

Digital Marketing Without Spending Thousands: 2-Day Bootcamp

Digital Marketing Without Spending Thousands: 2-Day Bootcamp

Create an end to end digital marketing campaign using the latest organic, social and content marketing techniques to promote your business or service and drive measurable results

{ADULT} Summer Camp

{ADULT} Summer Camp

Join in on the fun at GA {ADULT} SUMMER CAMP! Learn to code, design, make an iPhone app, how to pitch your idea and much more in just one week. Popsicles will be provided.

Strategically Spending on Social

Strategically Spending on Social

Want to learn why social is now a pay to play marketing game? Learn how to effectively target and spend wisely to drive conversions through social media.

Teach at GA

Join our talented instructor team dedicated to transforming thinkers into creators.

Find Out More