Asha Maskiell Demarsh
Senior Manager, SEO SEM & Analytics, HZDG
Asha has spent the last 9 years of her career in digital marketing working with brands big and small, launching apps, and fundraising for non profits. She is currently Senior Manager of Search Marketing, Optimization, and Analytics at HZ, where she leads a team in developing goal driven omnichannel media and search engine optimization strategies. Asha has led innovative, data-driven marketing strategies with Organic Valley, National 4-H Council, Porsche Cars of North America, Volkswagen, Lockheed Martin, Discovery Channel, National Geographic, Lidl USA, Boeing, Walmart, and Conagra Foods. Asha is analytics focused marketer consistently focused on community engagement and user experience.
She loves skiing, hiking, scoping trends, and adventuring 'round the world. Born and raised in New York, she has since lived in the UK, Germany, Tanzania, Washington, DC, Portland Oregon and now resides in the sunshine in LA.
Previously (29):
Digital Marketing
Gain indispensable digital marketing skills in this 10-week evening or 1-week accelerated course, on campus or online.
4 Times
Digital Marketing: Key Concepts and Metrics
Grasp online marketing basics, get your head around the technical jargon and determine how and where your business fits into the digital world.
3 Times
Social Media Bootcamp: (Influencer + Paid)
Create a consumer relevant social content marketing strategy to acquire and retain consumers while achieving revenue and engagement goals using social content, segmentation, and ad
3 Times
Digital Marketing in DC
Join us as DC digital marketing professionals share their secrets to bullet proof marketing.
2 Times
Actionable Insights with Google Analytics
We look into how to implement Google Analytics and then focus on analytical approaches that drive worthwhile insights from which you can start to optimize.
2 Times
Digital Marketing Bootcamp
Create an end-to-end digital marketing campaign using the latest marketing techniques to promote your business or service and drive measurable results.
2 Times
Google Analytics for Beginners: Key Concepts and Quick Wins
This class covers the fundamentals of digital analytics and introduces you to the key concepts and metrics of Google Analytics.
2 Times
Marketing Analytics and Testing
Grow your business by optimizing your digital properties and campaigns through testing and analytics.
2 Times
Introduction to Google Analytics Workshop
Get to know the basics of using Google Analytics to track and evaluate performance and draw insights to improve your business.
2 Times
SOCIAL GIVING FORUM: GETTING READY FOR #GIVINGTUESDAY
GoodWorld and General Assembly are partnering to present the Social Giving Forum: Getting Ready for #GivingTuesday.
Intro to Digital Marketing: Key Concepts & Metrics
Grasp online marketing basics, get your head around the technical jargon and determine how and where your business fits into the digital world.
Digital Marketing in DC : A Panel Discussion
Curious what our digital marketing students have accomplished during their time? Meet graduating students, instructors and see what happens when determination meets a deadline.
Digital Marketing Without Spending Thousands: 2-Day Bootcamp
Create an end to end digital marketing campaign using the latest organic, social and content marketing techniques to promote your business or service and drive measurable results
{ADULT} Summer Camp
Join in on the fun at GA {ADULT} SUMMER CAMP! Learn to code, design, make an iPhone app, how to pitch your idea and much more in just one week. Popsicles will be provided.
Strategically Spending on Social
Want to learn why social is now a pay to play marketing game? Learn how to effectively target and spend wisely to drive conversions through social media.