Are You Building A Brand Or A Bland?
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Sydney
Annika has worked in marketing and communications for over 10 years both in Australia and Germany. Her experience reaches from media to events, and working with not-for-profits.
Bringing brands to life that people get excited about and finding creative ways of engaging customers is what she loves. This right now means boosting Koala's brand awareness through earned media, partnership or influencer opportunities, so people get excited about the young online furniture retailer.
Although she has embraced the Aussie way of life, with her love for wine, yoga, and the ocean, her greatest fear is that her unfortunate avocado allergy will forever prevent her from becoming a full-fledged Aussie.. She is proud to call Koala home for one main reason — they actually give a damn about people and the environment.
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