Amy Karam is a marketing consultant, specializing in global competitive strategy, sales and marketing. As an instructor of Stanford management courses as well as her own workshops, she engages clients of Fortune 500 companies as well as Startups in training programs across the globe in a unique interactive and effective style. Corporate clients include Apple, Cisco, Nationwide, Visa, Bell, Palo Alto Networks and public sector clients such as Santa Clara Water District.
Her book "Breathe A New Fire" outlines competitive strategy and solutions to the many challenges that Western businesses face today with emerging competitors like those from China. Amy leverages her depth and breadth of experience in global strategy, and helps companies to grow by increasing sales through effective marketing, and formulating strategy with realistic execution plans.
Amy has an International MBA and a Bachelor of Business Administration, having studied at McGill and Ottawa University. She also completed the Innovation for Economic Development Program at the Harvard Kennedy School.
How to Be an Effective Manager
Get an in-depth look at the roles and responsibilities of a manager and learn the skills necessary to succeed in a management position.
Global Marketing Strategy: China & Emerging Markets
As more companies expand globally, they are discovering a different playing field – new markets with new customer needs, and emerging competitors/