Why Purpose? Why Now? Why You? | Melbourne
About this event
It's difficult to read any business or marketing publication these days without seeing an article on Purpose featured. Hopefully though, you're not just hurtling blindly towards developing a catchy purpose statement so you can say you've joined the ranks of Purpose-led organisations.
Equally, you shouldn't be burying your head in the sand thinking "this too shall pass", because it won't. Purpose is only going to gain more power as a movement.
So it's essential to ask questions and get solid answers on why there is so much fuss about Purpose and how that may be relevant to your business. If you're progressing with only partial information, you're walking into a minefield. This webinar will answer these questions.
Takeaways
We’ll share:
- The 5 most common misconceptions about Purpose
- The 6-step methodology to get your business and brand on a path to purpose
- 6 revealing tips on getting it right and getting started