Website Content Workshop | Online
About this event
If we want readership, leads, conversions and better kung fu moves, we must be an egoless website warrior. Andrea Enright will review six simple, OMG-this-works go-to tactics for making your website so much better. This workshop is applicable for both B2B and B2C. Join us if you are just starting from scratch or overhauling your current online presence. Together we’ll cover:
- How to get ferocious with format
- Why consistency is strategic
- Tips for thinking outside the story
- How to kill your babies (it’s a metaphor!)
- How to make the user the hero
- What the heck UCPPs are
- Why you have to shut up about yourself
