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UX Writing 101: A guide to massaging microcopy, writing like a human, and creating intuitive interfaces with words
When designing for web and mobile platforms, the copy matters. Whether it’s in a form field, a check-out flow or a call to action, the words in the interface can make or break the user's experience with a product or brand. When we engage customers through digital experiences for entertainment or e-commerce, we need to consider the copy within the context of the medium, user flow, visual design and overarching brand narrative.
In partnership with the Content Melbourne Meetup, we're excited to host Rachael Mullins who will share some tips for writers and non-writers alike to help make their interfaces clear, concise and helpful.