UX for Product Managers

About this class

Why is UX important for Product Managers? Gain an understanding of the concept and discipline of user experience - defined, explained and made actionable for Product Managers.

Learn how UX tools and artifacts can help you make better product decisions, and how to overcome common objections to UX processes.

Takeaways

• Understand the value of user experience, beyond just screens and interfaces
• Discover how user experience is critical to your business and the bottom line, including the ROI of UX
• Learn to integrate UX data points into your product development decision-making process using personas
• Learn how to overcome common business objections to implementing UX processes