Using Chatbots And AI To Do User Research At Scale | Chicago

About this event

Market research is critical for building and maintaining products that will delight customers. Chat bots specifically designed and trained for market research can dramatically increase scalability. This is a multi-faceted problem that involves leveraging NLP and understanding user experience and behavioural science.

Takeaways

• The importance of market research in building and maintaining products.
• How the use of NLP for market research chat bots differs from the use in chat bots in other domains.
• How behavioural science is leveraged to create a delightful user experience.