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User research is a key aspect of user experience (UX) design, which gives you insight into who your users are, how they do things, and their needs and wants. And this research simply makes design better.
What are the techniques and challenges typically faced in user research, and how can we make it less of a "hard sell" to stakeholders?
In this talk - ideal for designers, product managers, developers, and even marketers - our speaker will walk you through the most used techniques of user research and discuss how to choose the right research tool for the your project.