User Experience Design for Smart Marketers: A Masterclass by GA + Webprofits | Sydney
About this event
UX is something we've all heard about but very few of us actually understand. General Assembly have teamed up with Pelago to present a UX Masterclass to explore this buzz worthy concept. This is a field that affects all areas of business — prepare to dip your toes into an ocean of new concepts and ideas that will enlighten your perspective on the human-computer interaction experience. Stick around after to mingle and chat with Hong Kong's creative, entrepreneurial & design communities!
Takeaways
- Discover what the field of UX is and how it relates to marketing
- Learn to identify the different roles within, and related to UX
- The importance of user research and understanding people’s behaviours and personas
- Experience a taster of the user centered design process
