Understanding the Modern Chinese Consumer | Singapore

About this event

What defines the modern Chinese consumer? What exactly do they want and how can you sell your product/services to them through social media?

When it comes to China, the world's biggest E-Commerce market, the numbers are simply astounding:

600 Million Internet Users, 1.2 Billion Mobile Devices, 400 Million Mobile Internet Users, 3 Million Millionaires and 260 Million Online Shoppers spending 300 Billion dollars annually.

China is an amazing opportunity, but the key is getting started. This free event will give you a brief overview of how you can tap into the modern Chinese consumer and show you the information you need to start accessing the market by breaking down the different marketing and sales channels as well as popular product categories.

Takeaways

• Learn about how Chinese consumers have evolved
• Get an overview of what makes your quintessential modern Chinese consumer
• Understand what are the most desired product categories and why so
• Pick up China’s marketing & sales channels
• Understand Chinese social media & sales
• What are the three questions you should ask yourself before tapping into the China market?