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Instagram is one of the hottest apps out there and just waiting for your business to take advantage — its user base is massive and highly motivated to buy. But how do you acquire followers? And how do you convert those followers into buyers?
This class is ideal for people who are ready to take their basic Instagram strategy to the next level. It's perfect for professionals who are already well-versed on Instagram including: community managers, social media managers and consultants, and PR managers who want to take it to the next level and leave with a firm grasp and understanding of how to integrate Instagram into your marketing plan.
As Instagram is always changing its algorithms and features, it's critical to learn how best to work with their updates to communicate with your audience. Learn what tips and tricks are useful to be seen and heard on the platform.
We'll discuss how to create an engaging strategy, leverage Instagram across your marketing channels, and find your biggest fans on the channel. You'll come away better understanding how to integrate Instagram into your marketing plan.
Entrepreneurs will take away a direct business to consumer market strategy on Instagram.
Come with your IG accounts already established as business accounts and a rough marketing strategy including your target audience, budget and elevator pitch.
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