The New Rules of Designing With Data

Online Campus

Online
Anywhere
Online

Past Locations for this Workshop

The New Rules of Designing With Data | Online

Online Campus

Online
Anywhere
Online

Past Locations for this Workshop

About this workshop

The control of personal data is moving away from large corporations towards the people the data relates to.

Students will be briefly introduced to techniques that enable them to uncover the real reasons their customers are motivated to use products and services. They will then be introduced to a Designing With Data Experience Map. This tool will enable attendees to quantify the value, meaning and engagement specific design tactics have on their customer’s experience. From this baseline, they’ll learn how to create new value by conducting data-focused design experiments.

Takeaways

  1. How to uncover what customers are really motivated by
  2. How to quantify the value, meaning and engagement of the experiences you design
  3. How to design compliantly and innovatively with personal data
  4. How to earn trust and competitively differentiate in your market

Prereqs & Preparation

We will provide a pre-reading document that will take about 15 minutes for participants to read.

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