The Lost Art of Connecting: A Fireside Chat with Susan McPherson | Edinburgh

About this event

The onslaught of technology and social media provides for a tightly woven “community” online, but isolation and loneliness remain high for people of all ages, especially in the midst of a global pandemic.

Join General Assembly in conversation with Susan McPherson on powerful relationship building and to discuss Susan’s new book, The Lost Art of Connecting. In this practical and much needed book, serial connector, and seasoned communicator Susan McPherson explains how to go back to basics and forge lasting, effective, and meaningful connections—the human way. Her three-step method (Gather, Ask, Do) encourages people to be more intentional and authentic both when looking for new connections and retaining old ones.

Anyone involved in building partnerships, marketing and selling goods and services, as well as those needing to maintain solid relationships with their internal colleagues, will benefit from this discussion.