For decades, the marketing strategies of many companies have revolved around tried-and-true elements such as obtaining referrals, making the most of an office's physical location, and promoting practitioners' skills through community involvement. The internet era is changing that marketing paradigm—and quickly. Many firms will have to rethink their strategy and place more emphasis on digital techniques such as social media, content marketing, and online video. Learn from our panel of digital experts how they have managed to successfully navigate their way through the new digital realms, and what they see in store for the future.
An open mind and a passion to learn!
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