Roses wilt. Skills don't. Our Valentine's Day gift to you? Savings on a bootcamp, short course, or workshop of your choice.

This is IT. Learn the skills you need to break into a career in information technology with our newest bootcamp.

Adobe Digital Academy, now available for marketers and creatives in the US, UK, and India.

Adobe Digital Academy, now available for marketers and creatives in the US, UK, and India.

Join our Alumni Spotlight on Wednesday, February 26 with an ascending design leader from one of the world's biggest insurance brands.

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    Talk Data to Me: Data-Driven Marketing | Sacramento

    About this event

    Data is everywhere, and it affects not only how we run our businesses, but how we live as individuals. Effective data-driven marketing is hard, but it doesn’t need to be. Data helps us make better, smarter decisions in marketing and in business.

    Our expert panelist will discuss how data can be a powerful weapon for problem-solving and run through real-world scenarios in which data has driven business success. During this panel, you will learn what to track, how to track it, and what it all means. Come with questions and meet fellow marketers.

    Takeaways

    • Get insight into vanity marketing metrics vs. effective marketing metrics
    • Understand how to reduce uncertainty and recognize actionable data within your business
    • Take away tools that'll help you improve at performance marketing fast

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