Social media is constantly changing an evolving, and it's fair to say we saw a good share of updates and changes in the last year. You have to make sure that your social media strategy is up to date, and set each of your social channels with a tailored purpose of growing your brand while working synonymously. In this workshop, you will be able to understand how to create a social strategy from ideation to fruition, understand what data should dictate how you build your strategy, and find out which are the best social channels that will elevate your brand.