Social Media Bootcamp
24

Saturday, 24 August

10 am – 3 pm CDT

GA Chicago @ Rent 24

444 N Wabash Avenue, 5th Floor
Chicago, IL 60611
$125 USD
Regular Ticket
$125 USD
Total
`

Questions? Read our FAQs

Social Media Bootcamp

Lauren Ramsey Photo


Chief Engagement Officer, Betsy Bash, LLC

24

Saturday, 24 August

10 am – 3 pm CDT

GA Chicago @ Rent 24

444 N Wabash Avenue, 5th Floor
Chicago, IL 60611
$125 USD
Regular Ticket
$125 USD
Total
`

Questions? Read our FAQs

About This Class

This bootcamp introduces students to the current social media landscape and explores how it can be used for maximum results (for brands as well as agencies). Participants will leave with a detailed understanding of both the current social media landscape and how to evaluate which tools or social platforms are the best fit for their organization's strategic goals.

Topics to be covered will include: an overview of social media platforms, current social media trends and their implications, how to tailor social media tools to your existing business strategies and social media tools for monitoring and ROI.

Case studies and tactics will be presented throughout the session and participants will gain hands on knowledge through breakout sessions.

Takeaways

  • Understand what types of social media platforms are available and how they are used
  • Look at case studies on effective use of social media
  • Learn best practices on how to engage people
  • Look at monitoring, research and engagement tools available to marketers and brands
  • Learn to evaluate social standing of a brand
  • Engage users via social platforms
  • Examine social media engagement strategies
  • Learn tools and techniques to measure effectiveness and ROI
  • Measure effectiveness using free tools

Preparation

This workshop is for beginners. It is recommended that students bring laptops for note taking

About the Instructor

Lauren Ramsey Photo

Chief Engagement Officer,
Betsy Bash, LLC

Lauren Ramsey is social media content strategist, podcaster, and promoter of brands and bands through Betsy Bash, a boutique social media agency and The Lauren Ignited Podcast, a podcast for soul music and comfort food fanatics. Her agency approaches social in a unique way, via two lessons her Grandmother's taught her: always know the etiquette for every situation you walk into and always be yourself.

Lauren has worked with multi-million dollar consulting firms, New York Times Best Selling Authors, the Walt Disney Corporation, and has interviewed bands and restaurants such as The Wailers and Cafe Tola. You can hear her interviews with musicians, chefs, and discover culturally curious events by tuning into the Lauren Ignited Podcast or by joining her for an upcoming event.

Refund Policy

We understand that, sometimes, plans change. If you can no longer make it to a class or workshop, please email us at least 7 days before the scheduled event date. No refunds will be given to cancellations made within a week of the class or workshop.

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