So You Want to Start a Podcast? | Boston

About this event

Have you ever considered starting a podcast for yourself or your business? Take this class to find out where to start, what you need and how to go about growing your audience.

Podcasts can be anything from an integral part of the overall digital marketing strategy to a personal journey that shares your wisdom and experiences through the spoken word. It is the best way known to establish rapport with your audience and show off the real you.

Podcasting allows us to extend our real selves to the whole world. In fact to anyone who would listen. When we are in front of a microphone, there is nowhere to hide. We are who we are. Very soon every business, large or small will need a podcast to get the message out. Hence the reason why podcasts are gaining in popularity, while other methods are losing credibility.

Podcasts can be anything from an integral part of the overall digital marketing strategy to a personal journey that shares your wisdom and experiences through the spoken word. It is the best way known to establish rapport with your audience and show off the real you.

Takeaways

• What you will need to start your podcast: hardware/tech requirements.
• Planning content. What is it going to take to get this project on off the ground. Time, Cadence, Sourcing Info.
• How to build an audience. Setting expectations for success, ways to promote yourself, support groups.