With the growing presence of design thinking in the lives of the general public -- a trend heavily influenced by Apple, Google, IDEO, IBM, etc. -- the profession of industrial design has evolved by leaps and bounds throughout the past fifteen to twenty years. Has the commercial success of these companies changed the way design professions are viewed? Are we now at a point where design is becoming a well-respected and valuable asset to businesses?
"Panelists will discuss how the ever-evolving profession of design has changed their roles as design leaders throughout their careers. Some topics for discussion include: