Product Management
Immersive

Learn about the course below
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Talk to Admissions +1 (202) 517-1777

Become a Product Manager
in 10 weeks

The Product Management Immersive program is crafted by top practitioners in the field, with a specific focus on helping you transition into a PM career.

Learn from the best

Learn From Experts

Receive instruction from real-world product managers practicing in the field.

Create a portfoli of real-world projects

Build Your Portfolio

Apply product management methodologies to several real-world projects.

Work with stakeholders on design concepts

Get Hired

Gain the skills needed to become an entry-level product manager.

Career Support

We provide each of our Immersive graduates with job readiness training, connections to employers, and opportunities to hone new skills.

Job
Preparation


Build a strong portfolio and resume with support and feedback.

Train for interviews and salary negotiation.

Career
Resources


Visit local product-driven companies.

Participate in expert panel discussions.

Networking
Opportunities


Engage with our global network of companies.

Showcase your work to potential employers

Product management is one of the most influential, misunderstood, and in-demand roles in the 21st century.

Jake Schwartz / CEO, General Assembly

Jake Schwartz General Assembly

Student Life

Through presentations, discussions, and interactive lessons, we break up our daily schedule to give students a rounded understanding of the field.

9
am

Stand-Up

Project Progress


Apply agile techniques to keep your team on track.

Apply agile techniques to keep your team on track.

9:30
am

Class

Building an MVP


Learn key objectives through lectures, discussions, and activities.

Learn key objectives through lectures, discussions, and activities.

12
pm

Lunch

Review Session


Review morning lessons and labs with instructors and classmates. (optional)

Review morning lessons and labs with instructors and classmates.

(optional)

1
pm

Workshop

Project Session & Feedback


Practice new skills, work on group projects, and receive extra help from instructors.

Practice new skills, work on group projects, and receive extra help from instructors.

4
pm

Class

Daily Wrap-up


Reinforce the key concepts of the day.

Reinforce the key concepts of the day.

5
pm

Community

Networking Event


Grow your network with meetups, happy hours, and community-wide hackathons. (optional)

Grow your network with meetups, happy hours, and community-wide hackathons.

(optional)

Students at the trello board

What You’ll Learn

We teach core skills that make up the entire product management process. From market research and ideation to prototyping and development, you’ll learn how to find product/market fit while iteratively building a viable product for your target market.

mvp.png

Building an MVP

Define the minimum viable product needed to test your product hypothesis and gather feedback.

scrum.png

Technical Project Management

Practice various project management methodologies like agile and scrum to implement projects with designers and developers.

prototype.png

User-Centered Design

Apply user research methods and UX design processes like prototyping and wireframing in order to create a product people will love.

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Communicating and Working with Teams

Learn to communicate and collaborate with designers, developers, stakeholders, clients, and real users to create real products. This allows you to quickly plug into the PM job market.

Request a detailed syllabus.

Meet Your Instructors

Learn from skilled professionals from a variety of industry backgrounds, from agencies to startups, freelancers to founders.

Greg Biggers

San Francisco

Greg Biggers

Founder,

Genomera Digital Clinical Trials

Heiwad Osman

New York

Heiwad Osman

Product Manager,

Microsoft

Jerome Bland-Sebrien

New York

Jerome Bland-Sebrien

Vice President of Product,

Olo

Fund Your Future

Need payment assistance? Our financing options allow you to focus on your goals instead of the barriers that keep you from reaching them.

Let us figure out the best option for you.

¹ Must be a US citizen or Permanent Resident; approval pending state of residency.
⁷ Must be a US citizen or Permanent Resident; approval pending state of residency. Financing options differ in each market. Contact a local admissions representative for more info.

Financing options differ in each market and are only available to students accepted into our programs. Contact a local admissions officer for more info.

915 Lounge

Get Answers

We love questions, almost as much as we love providing answers. Here are a few samplings of what we’re typically asked, along with our responses:

What comes with tuition?

  • 10 weeks of Training in Product Management
  • Access to GA’s Global Outcomes Network (We’ll help you find a job in any GA city)
  • Access to GA’s job preparation programming
  • Eligibility to participate in GA’s Apprenticeship Program
  • Free Passes to GA classes and workshop during program, more as an alum
  • Additional GA Alumni Perks

Why is this course relevant today?

Companies are investing in technology at an ever increasing rate, and product managers are the key people responsible for delivering the right product at the right time, coordinating amongst management, customers, engineers, designers, and more.

Whom will I be sitting next to in this course?

  • People as passionate about great stuff as you are.
  • Emerging business leaders, existing designers, web developers, entrepreneurs, and folks at least 2-3 years out of college.
  • Individuals looking to enter the world of Product Management professionally.
  • Your future best friends.

What are my financing options for an immersive program?

Financial hurdles shouldn’t keep you from your goals. That’s why we collaborate with financing partners so you can focus on your goals instead of the barriers that keep you from reaching them. Note: to apply for financing, you must first be accepted into a GA program.

View all FAQs

More Questions?

Call us at +1 (202) 517-1777

Contact Admissions

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