Product League: The Alchemy & Science of Choosing Metrics | Online

About this event

At this monthly event, we host thought-leaders from the local tech community to discuss hot topics that matter to product managers. This month, we're excited to welcome Ketan Gangatirkar, VP of Engineering at Indeed.

Quantitative measurement is essential to scaling up. It sounds easy: just pick a number, like clicks or conversions, and improve it. It’s easy to do, but it’s not so easy to get it right.

When it goes wrong, the problem is often misdiagnosed as using metrics at all rather than which metrics were used. Every story of metrics gone wrong is really a story of badly chosen metrics. Join Ketan for an exploration of the artful science of choosing metrics. You’ll walk away with deep understanding of principles and concepts that determine which metrics are useful for your product and which ones are a waste of time. You’ll gain practical knowledge you can apply to your product to make it even more awesome.