Picture This: How to Capture Compelling Imagery for Social Media

Washington, D.C. campuses

GA D.C., 1776
1133 15th Street NW, 8th Floor
Washington D.C. 20005

GA D.C. (Northern Virginia)
2231 Crystal Drive #1000
Arlington VA 22202

Past Locations for this Workshop

Picture This: How to Capture Compelling Imagery for Social Media

Washington, D.C.

Washington, D.C. campuses

GA D.C., 1776
1133 15th Street NW, 8th Floor
Washington D.C. 20005

GA D.C. (Northern Virginia)
2231 Crystal Drive #1000
Arlington VA 22202

Past Locations for this Workshop

About this workshop

In this class, students will learn how to create and choose exciting content for today’s social media platforms and discover how their brand can stand out from the crowd visually with proper technique and organized posting.

During the workshop we will discuss:

  • The importance of variety, color, angles, editing, staging, and spacing within a visual platform like Instagram.
  • The correct balance between your social media content looking too professional versus too amateur.
  • What is lifestyle imagery and how can you properly incorporate it?
  • How to curate appropriate content for your target demographic.
  • How many times should you post per week? How many times should you post specific content per week (quotes/lifestyle/product/etc)?
  • When should you hire a professional photographer? Should you use video? What is a “flat lay” and why do they work?

Prereqs & Preparation

Please bring laptop, smart phone (iphone preferred), working and accessible instagram account and notebook.

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