Personalize Your Marketing Strategy at the Boston Public Library | Boston

About this event

This summer the Boston Public Library will open its doors to General Assembly each month for Summer School. We will host some of our most popular digital marketing classes at the Central Library’s Commonwealth Salon to give you the practical, hands-on training you need to pursue work you love.

The most successful marketing strategies are the ones that allow you to create a meaningful connection with your audience. But in an age of overflowing inboxes and overcrowded news feeds, how do you make your brand stand out and actually capture people's attention? In this session, we'll cover the 4 critical steps to building valuable relationships with your audience, so you can grow awareness of your brand, establish trust, win more loyal customers, and make your marketing efforts drastically more effective.