Personal Branding in the Age of AI | Online
About this event
In a world of curated feeds, AI-driven content, and constant noise, showing up authentically has never been more important.
Personal branding isn’t about polished personas or chasing trends—it’s about aligning your strengths, values, and voice with your goals. With LinkedIn emerging as the global stage for thought leadership and visibility, having a clear personal brand strategy can help you stand out, whether you’re navigating a career pivot, growing your business, or building credibility in your industry.
Your personal brand is no longer optional—it’s your reputation, your story, and your competitive edge. When done with purpose and authenticity, it can open doors, create opportunities, and establish trust with the right people. This workshop will help you see personal branding not as another task to “manage,” but as a tool to make your career and business goals more achievable. By attending, you’ll learn how to leverage AI, LinkedIn, and other channels effectively, ensuring your brand works for you instead of against you.
Takeaways
By the end of this session, you’ll walk away with practical strategies and actionable tools to show up with clarity and confidence, both online and offline.
Expect to gain:
+ A clear understanding of what a personal brand strategy is and why it matters in the AI era + Simple frameworks to build an authentic and purposeful personal brand + A tactical roadmap for using LinkedIn as your primary personal branding channel + Strategies for storytelling that converts—using real-life case studies and best practices across multiple channels + Hands-on learning through a real-time audit of classmates’ personal brands, so you can apply insights immediately + Practical tips and AI tools to make content creation easier without losing your unique voice
