Marketing Guide for Small Business | TikTok and Instagram | Online

About this event

Social media plays an integral role in the promotion of your business, and learning to master social media platforms is hugely advantageous to your marketing strategy.

Google and Facebook have dominated the industry for a while now and while these platforms are not going anywhere anytime soon, if you are a business that is looking for opportunities to reach new customers, diversify and expand your advertising options, then it is time for you to consider alternative platforms.

In this session, you will learn how to declutter the competitive digital media space to select the appropriate channel alternatives that can give you a competitive advantage.

You will explore up-and-coming advertising platforms such as Tik Tok and Instagram and understand native advertising in detail. Discover the pros and cons of each platform, as well as everything you need to get started!

Prereqs & Preparation

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