KPMG & GA Presents: Product Management 101 | Online

About this event

General Assembly & KPMG Innovation Lab are back with our second lunch & learn session on product management.

Whether you're up-skilling in product management or launching your own digital product, you will need to draw on a diverse range of skills to determine viability and plan out a roadmap to longterm product success.

In this workshop, we'll be discussing product management at a fundamental level; what it is, what skills are required, what job opportunities are available and why it's a key area of learning that will dramatically benefit your business skills, no matter what you do.

We'll introduce you to key product management concepts, including how to work with designers and developers, that will help you successfully build and launch digital products. We'll also teach you how to analyse the market, flesh out your ideas, identify risks, and validate assumptions.

Takeaways

• Get acquainted with key concepts in product management
• Gain an understanding of the product development cycle
• Learn key techniques for understanding the needs of your users to ensure product / market fit