Roses wilt. Skills don't. Our Valentine's Day gift to you? Savings on a bootcamp, short course, or workshop of your choice.

This is IT. Learn the skills you need to break into a career in information technology with our newest bootcamp.

Adobe Digital Academy, now available for marketers and creatives in the US, UK, and India.

Adobe Digital Academy, now available for marketers and creatives in the US, UK, and India.

Join our Alumni Spotlight on Wednesday, February 26 with an ascending design leader from one of the world's biggest insurance brands.

    Get More Info

    Influencing for Good | Richmond

    About this event

    Over the last two decades, social media has become an integral part of people’s lives. People bring their phones with them almost everywhere they go, and the average amount of time spent a day on social media is over 2+ hours for Americans. With this in mind, a social media influencer holds a lot of power in their hands.

    Influencers build a loyal following through their online content creation. Yet, this year what it means to be a social influencer has shifted. Before, social media influencers would be using their platform to promote products or show off their travels. Now, more social media influencers have been using their platforms to encourage people to vote, share articles/posts around social unrest, encourage people to buy from ethical brands, or donate to particular causes.

    With great power, comes great responsibility. During this panel conversation, influencers will talk about their shift towards 'influencing for good' and supporting social movements through their platforms. During this talk we will cover:

    • How to create a positive impact on an audience
    • What causes they hope to elevate
    • What they have learned while incorporating social activism
    • How they think being an influencer has shifted and where they see it going

    Let’s Keep You Updated

    Enter your email to start following

    I have read and acknowledge General Assembly's Privacy Policy and Terms of Service. SMS message and data rates may apply.