How To Turn Behavioural Insights Into Business Success | Online
About this workshop
What’s the number one skill that can help you succeed - professionally and personally? It’s the ability to change behaviour.
Whether that’s winning over new customers. Motivating your team. Persuading the world to talk about you. Or finding creative ways to do more with less. Now there’s a new scientific toolkit you can ethically use to become more successful, innovative, communicate better and grow faster.
Already, behavioural insights are being put into practice by Apple, Uber, Google, Barack Obama and many other influential names.
So in this interactive workshop you’ll learn both the principles and how to turn them to your advantage too. You’ll leave with the confidence and ability to make change happen.
Whether you want to improve customer experiences, marketing results - across every channel, public policies, product features, business growth…or even your own health and well-being.
Takeaways
You’ll discover:
- Why we’re all behavioural scientists now
- The 7 principles of changing behaviour
- A simple way to put behavioural insights into practice
- How to find tiny things that transform results fast
- Case studies from dozens of today’s most innovative companies
- How to gain confidence and create your own behaviour change ideas
