How to Launch Your Brand in a New Market

Washington, D.C. campuses

GA D.C., 1776
1133 15th Street NW, 8th Floor
Washington D.C. 20005

GA D.C. (Northern Virginia)
2231 Crystal Drive #1000
Arlington VA 22202

Past Locations for this Class

How to Launch Your Brand in a New Market

Washington, D.C.

Washington, D.C. campuses

GA D.C., 1776
1133 15th Street NW, 8th Floor
Washington D.C. 20005

GA D.C. (Northern Virginia)
2231 Crystal Drive #1000
Arlington VA 22202

Past Locations for this Class

About this class

When you’re looking to expand your brand into a new market, there are numerous factors that you need to take into consideration. Knowing how to effectively tackle challenges like navigating cultural differences and creating localised content can make all the difference when it comes to successfully launching a brand or product.

In this workshop, you’ll learn about the practical tools and methods that you can use to reach audiences in new markets. You’ll find out which social media platforms have the most impact in different regions, and work with your fellow students on exercises where you’ll apply your new skills to real world examples.

Takeaways

  • Develop an understanding of how brands communicate in different cultures
  • Learn about the tools and methods you can use to design content for localisation
  • Learn to spot potential pitfalls when designing cross cultural content
  • Get an overview of the various social media platforms used in different markets

Prereqs & Preparation

None.

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