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The new media landscape has experienced a dramatic transformation with the rise of the 24/7 news cycle, often dominated by half-facts and misinformation. With increasing frequency, brands and agencies are being pulled into conversations they were not prepared to be a part of. Other brands and agencies are going on the offensive in the new environment - taking stands and sides on hot social, cultural and political issues impacting audiences.
In this panel, we will hear from brands, media, and PR on how misinformation has affected these spaces up to this point, and how they expect the future to shape up.
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