Hot Tips - Creating Effective Marketing Buyer Personas

Past Locations for this Event

Hot Tips - Creating Effective Marketing Buyer Personas | Adelaide

Past Locations for this Event

About this event

“In marketing, you either speak to someone or you speak to no one”.

This is a well-loved marketing mantra for Jay, our webinar host and Hustle & Hive Marketing Founder.

As marketers and business owners, we often miss the power of digital marketing when we don’t have a clear target - a marketing buyer persona. And if we don’t have personas, to who are we speaking? (hint: nobody, according to our host!)

Creating a data-driven buyer persona can be overwhelming, but it doesn’t have to be! Join us for all the hot tips to create a living, scalable marketing buyer persona, with this fun, practical, expert-led webinar.


  • Recognise the importance of buyer personas for your brand or business
  • Hear top buyer persona dos and don’ts from Jay, a seasoned marketing strategist for global FMCG brands.
  • Gain practical tips to build and activate your buyer personas.

Prereqs & Preparation

This event will be a Zoom webinar, with participant cameras and mics off (so coffee and comfy clothes are most welcome!) Webinar information will be in your inbox around 24 hours before the webinar starts.

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