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Rather than an upfront lump sum payment, ‘Buy Now, Pay Later’ (BNPL) is a digital solution that allows consumers to pay for goods and services in installments over an agreed period of time. With close to 40% of Singaporeans turning to this BNPL scheme, installment payments have gained a steady momentum in Singapore.
By attracting consumers to make purchases that would not have been desirable or even possible otherwise, BNPL has been hailed the winning solution for reversing the havoc wreaked by the ongoing pandemic on retail sales. Its rapid growth, however, has triggered government concerns that it may be cultivating a culture of consumerism, overspending, and bad debt. The false sense of affordability may cause consumers to live beyond their means, leading to financial distress and burden down the road.
Join us and Hoolah in an exclusive fireside chat as we take a closer look into Singapore's BNPL landscape, how this scheme has empowered both merchants and customers and what measures BNPL players have implemented to counter the dark side and of BNPL.