Roses wilt. Skills don't. Our Valentine's Day gift to you? Savings on a bootcamp, short course, or workshop of your choice.

This is IT. Learn the skills you need to break into a career in information technology with our newest bootcamp.

Adobe Digital Academy, now available for marketers and creatives in the US, UK, and India.

Adobe Digital Academy, now available for marketers and creatives in the US, UK, and India.

Join our Alumni Spotlight on Wednesday, February 26 with an ascending design leader from one of the world's biggest insurance brands.

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    Hooked - How to Build Habit-Forming Products

    Online Campus

    Online
    Anywhere
    Online

    Past Locations for this Event

    Hooked - How to Build Habit-Forming Products | Online

    Online Campus

    Online
    Anywhere
    Online

    Past Locations for this Event

    About this event

    What makes some products so engaging while others flop? Nir Eyal explains the psychology behind the world's most habit-forming technologies and provides practical advice for increasing user engagement. This event is for product designers, executives, and marketers: anyone who needs to understand what makes customers tick.

    Topics include:

    • Common design patterns of habit-forming products
    • Stages of habit formation and how to optimize for user retention
    • The psychology behind what drives user behavior and how to build products to cater to core human needs
    • Practical steps for leading a design process to ensure your product is used regularly

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