Growth Hacking Bootcamp | Online
4

Friday, 4 September

9 pm – 3 am EDT

$180 USD
Cost
$180 USD
Total

Questions? Read our FAQs

Growth Hacking Bootcamp | Online | September 4

Sotirios Seridis Photo


Founder, XYZ Lab

4

Friday, 4 September

9 pm – 3 am EDT

Online

Anywhere
Online
$180 USD
Cost
$180 USD
Total

Questions? Read our FAQs

About This Workshop

Please Note

  • This workshop is held at 11am AEST & 9am SGT

The success of every company lies in its customer base. This one-day workshop will help you improve your ability to generate excellent content to attract target customers, understand what impact your marketing activities are having on your business and optimise your digital marketing strategy for maximum effectiveness and growth.

This workshop is aimed at marketers and business owners looking to acquire new users while also engaging their current customer base. Rooted in exercises, you’ll walk away with plenty of hands-on experience in content creation for both email and social, campaign analysis using tools like Google Analytics, and optimisation across various channels with Lean Startup methodology.

Takeaways

  • Identify and reach your audience
  • Use email marketing effectively
  • Analyze a variety of digital marketing tools (websites, emails, social platforms)
  • Connect with your audience through social channels
  • Search optimization, goals and analytics
  • How to improve development using test-driven development and Lean Startup ideas
  • Put together a complete and compelling marketing strategy

Preparation

This workshop will be completely live and online. In preparation, please download Zoom and Slack.

Please note: This session will not be recorded, however slides will be shared following the class.

About the Instructor

Sotirios Seridis Photo

Founder,
XYZ Lab

Sotirios is a Growth Marketer, Digital Strategist, and Startup enthusiast with a solid track record across all core digital specialties: PPC, SEO, Media Planning, Data Analytics and E-Commerce. He worked for 3 of the world’s leading media agencies: HAVAS, MediaCom and PHD and a number of successful startups in 3 of the world’s major regional hubs: London, Dubai and Singapore. Along the way he managed countless digital campaigns and built 2 digital performance departments from the ground-up, working with a diverse portfolio of local and multi-national companies – including some of the world’s biggest advertisers: Unilever, Volkswagen and Etihad Airways. Moreover, he is a huge start-up enthusiast, helping promising startups to rise off the ground.

Sotirios is a life-long learner, holding a MSc in Strategic Marketing from Cardiff University (UK), a CAM in Digital Campaign Planning from the Chartered Institute of Marketing (UK) and a BSc in International Economic Relations and Development from Democritus University of Thrace (Greece).

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