Google Analytics Bootcamp | Online
28

Wednesday, 28 October

8 pm – 2 am EDT

$180 USD
Cost
$180 USD
Total

Questions? Read our FAQs

Google Analytics Bootcamp | Online | October 28

Daniel Lohrmann Photo


Managing Director, Ikaros

28

Wednesday, 28 October

8 pm – 2 am EDT

Online

Anywhere
Online
$180 USD
Cost
$180 USD
Total

Questions? Read our FAQs

About This Workshop

This workshop takes place from 11:00am-5:00pm Australian Eastern Standard Time (AEST). To check your local timing for this workshop, use this timezone converter.



Learn how to use your Google Analytics to get real insights into your website’s visitors, their behaviour and any patterns and trends. You will learn the lean smart way to gain customer insights and then turn these into actions that will drive your business forward.

Takeaways

  • In-depth understanding of how Google Analytics can improve the student’s web business.

  • Gain an in-depth understanding of how web analytics relates to business KPIs.

  • Learn how lean analytics applies to web analytics through smarter reporting.

  • Learn how to use the analytics tools for faster actionable insights.

  • Learn how to tag marketing campaigns so they can be tracked in Google Analytics.

  • Learn how Google Analytics Remarketing Lists can power your online advertising.

Preparation

  • Have access to your Google / Universal Analytics
  • Optional: Having access to webmaster tools and / or Google AdWords

Please Note

  • This session is taken completely online using Zoom and Slack.
  • You will need access to a laptop or computer with a working webcam and microphone as well as a strong internet connection. .
  • Download Zoom. Zoom is the video conferencing tool we will use. It works a lot like Google Hangouts or Skype. You will need to create an account in order to join the call.
  • We will provide a link to the session via email 24 hours in advance - keep an eye on your inbox

Please note: This session is not recorded however you will receive the slides after the session.

About the Instructor

Daniel Lohrmann Photo

Managing Director,
Ikaros

Having built and led several high-performance growth teams, Daniel combines management experience with deep subject matter expertise across growth and analytics. Outside of his consulting work, Daniel is one of General Assembly’s lead instructors, delivering immersive marketing courses and analytics workshops. When he’s ready for a break from all things tech, he can be found hiking and diving, taking in Australia's natural beauty.

Daniel makes the best Feuerzangenbowle south of the equator.

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