[Global Fest] Ideation to Execution: Design Thinking for Everyday Culture | New York City

About this event

In the face of widespread disruption, it’s more important than ever for existing organizations to innovate at a fast pace. Design thinking, a human-centered, empathy-driven process, offers a proven approach to uncovering innovative business opportunities. This design thinking event will introduce key design thinking concepts through a brief presentation and a hands-on exercise.

Come along and gain a better understanding of how design thinking can be applied to businesses to drive transformation across all industries.

Takeaways

In this session, attendees will: + Understand design thinking methodologies and how they apply across industries + Develop strategies to increase empathy with customers to best understand user needs + Embrace “dirty” brainstorming to cast a wide net on possible solutions to the user’s problem + Learn to rapidly prototype solutions for user testing and iterate through the prototype-test cycle